Social Media Marketing
Social Media Marketing is the form of internet marketing which is used to utilize all the social networking websites as a marketing tool. The major goal is to produce content which users will share with social networking to increase exposure.
Benefits of Social Media Marketing
Social Media Marketing is widely used by businesses because it represents a cost-effective marketing solution. The Social Media Marketing weapons can be used largely for free and very easily, in comparison with other promotional tools.The main purposes of using Social Media Marketing are the amplification of word-of-mouth marketing, market research, general marketing, idea generation and new product development, co-innovation, customer service, public relations, employee communications and reputation management. Indeed, social networks can increase product and brand awareness, web traffic, customer loyalty, but also improve the company’s Search Engine Optimization, and even increase the success of new product launches.
Types of Social Media
Social media tools and applications typically fall into one of several categories:

A wiki is an online tool that enables users to add, amend, correct and post information for other users to see.
  • wikipedia
Blogs began as online diaries, enabling users to post their thoughts, ideas, writing and opinions for other people to view.
  • Blogger_logo
Social Networking
Online social networks bring people with common interests, ideas, goals and experiences together.
Social Bookmarking
Social Bookmarking websites enable users to store, organize, search and manage links to Web pages.
  • Social_Bookmarking
Social services
We use a variety of different Social Media Marketing Techniques & Strategies after analyzing your target market & business goals. These include, but are not limited to the following:
Social media optimization
Social media optimization (SMO) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event.
Social media advertisement
Social network advertising, also social media targeting, is a group of terms that are used to describe forms of online advertising that focus on social networking services.
Video channel optimization
Video optimization refers to a set of technologies used by mobile service providers to improve consumer viewing experience by reducing video start times or re-buffering events
Social content
Social content strategy and optimization
a form of marketing focused on creating, publishing and distributing content for a targeted audience online